Sunday, December 6, 2009

How i made my Illustrator project...

To make my ad for my illustrator project, i found the images online. I edited the colors of the background image a little so they would bring out the foreground more and i edited the size of the images once i had placed them into my ad. I created shapes and added fills to match the original ad and then added and edited text.

Thursday, December 3, 2009

Monday, November 30, 2009

Illustrator Progress Post1



Just have to figure out how to bring the cellphone in the bottom right corner to the foreground and then add the text!

Saturday, November 28, 2009

Wikipedia assignment

Hopefully you were able to click on each of the images and see the change that I made. Unfortunately, I went back on this morning to find that they had removed my Wikipedia Edit (even though it was true)!

I chose to edit the Atlas Shrugged page on Wikipedia. Atlas Shrugged is a novel written by Ayn Rand that depicted the economy as she saw it, or where she saw it heading. The 1,000+ page novel building tension between the social classes and people of different ideals and culminated with a large blowout in which all of the nation's intellegent minds disappeared from society. I chose to edit this page because the recent talk of turning this novel into a film is very questionable and many people have doubts as to whether or not it will be produced under the new, progressive administration.

Friday, November 27, 2009

Wikipedia




Hopefully you can see in these images that i was able to add a sentance to the end of the section of Film and Television Adaptions on the Atlas Shrugged wikipedia page. Ill check back after the weekend to see if its been removed.

Monday, October 19, 2009

Midterm- Part 2. revised



This ad for Mutsogoto appeals to the consumers emotional attachment to their lover and the strain of being far apart. People in long distance relationships will see and identify with the ad and be drawn in to the solution to this obvious problem.

Saturday, October 17, 2009

Old Assignment- sorry!!

These are my two responses to the 4 Persuaders questions. Sorry it took so long, I wasnt in class that day and have been struggling to find time to watch the film.

Q. 3
This questions hits close to home to me- as did a lot of this aspect of the video. There was two year period where i filled out countless surveys trying to win an ipod, a phone, or a game system (i dont even like game systems- so there is really no excuse for this)- i gave out pretty much every piece of information about myself except my address and social security number. Seeing the data collection agency in The Persuaders really changed my perspective on these quizzes i took. It makes me realize that the information i submit doesnt just sit in some companies computer- it goes into a huge database where almost anyone can access it. This, while frightening by itself, because one hundred times worst when i factor in all of the calls and even texts i get from unknown numbers asking me if id like to get a credit card, buy a car, etc etc. Companies telling me ive won contests that i never entered and phone calls from Nebraska and Missouri are very disconcerning. Having experienced all of that, and having seen the movie- i now know better than to give companies any remotely personal information about myself. unfortunately- at the time when i was finding all those surveys, i didn't know what i knew now.

Q.4
Theres no telling where this path of extreme advertising will take us. A book I read a few years ago called the "Bar Code Tattoo" described a futuristic society in which all of our information is stored in a bar code tattoo that would be scanned when applying for jobs, schools, insurance, loans, etc. and would have all health and credit information (and other information as well). I dont know a lot about science- but if this sortof system is possible, i fear that our society could be heading in this direction- where all of our information- every thing that makes us individuals is tracked in one calling card that we are forced to bring with us wherever we go and forced to present to others if asked.

Wednesday, October 14, 2009

Mutsugoto Marketing


“Phone calls and face book are no substitute for spooning by a fireplace.” Anyone in a long distance relationship reads this and knows it’s true. When you’re really serious about someone even being apart for a weekend can be difficult, now imagine being apart for an entire year, or even longer. Modern innovations have allowed us to create some pretty unbelievable things that were previously unfathomable. One such discovery is Mutsugoto.
Mutsugoto is a product that allows a couple, though separated physically, to feel as if they are not alone when in bed. The specially designed beds are made to transfer movements from one partner to the other despite being in different locations. Using touch activated rings and cameras the couples simulate stroking one another, which appears as a stream of glittering light for their partner. While neither partner feels a physical sensation, both can imagine the sensuality of their loved one’s touch.
A product like this, unfortunately, may not be a hot seller, considering the amounts that consumers would need to shell out for the special bed, and all of the technology required to make the system work. For many, this money would be better spent on a plane ticket home or at the very least a webcam, so they can actually see their partner.
For this reason, the manufacturers of Mutsugoto will need to work hard in their advertising, which is even more difficult for them because typical advertising techniques will not work. There is no common brand that people will associate it with, and very little opportunity for product placement. The most likely advertising technique used by this company to sell this product will be emotional branding. The advertisers will need to appeal to their customers emotional attachment to their significant other and emphasize their distress about separation in order to make the product, and the opportunities that the product provides, worth the money.
The company could also use narrowcasting, the concept of appealing to only a small group of consumers, working under the belief that a general audience does not exist. Because this product will only benefit a very small, select group of people, the manufacturers will be more likely to advertise to this audience.
Other marketing techniques most likely will not work because there is no ‘cool’ status related to this product and because it will be difficult to introduce it into any other forms of media, such as film or television, because it is such a mysterious new product, and would not be a natural addition to most forms of media.
It is clear that a product with such a small and target audience will be difficult to advertise. Most of the more common techniques will not apply for this innovation and the company will have to really stress the emotional need for this product.

Thursday, October 1, 2009

Prosthetic Limbs as a Message

Prosthetic limbs are a message in ways people often dont see. While they obviously extend our senses, they do so much more than that. They give us opportunity to live and be active in way that we formerly would not have been able to. They give people second chances, and offer hope to those who have felt hopeless.

Thursday, September 24, 2009





















As The Myth of Photographic Truth tells us in Practices of Looking- images can be altered digitally in such a way that we cannot really be sure if what we are seeing is reality, or an image distorted from one thing to look like another for the viewers entertainment. It is easy to look at a picture and never question its validity, but the lens can only capture so much, and you will never know what was actually going on in the instance that the image was taken unless you are there. For example- in the first picture, of the man dressed as a Bunny- you instantly get the impression (in the cropped image) that he just fell asleep- possibly in a halloween costume. But when you get the larger image- you see that is not quite the case. Even beyond the larger image- there could be more that we are not seeing- a room full of friends with mean senses of humor perhaps.
The image of the girl, when cropped, gives the viewer the idea that this is a social, fun girl just winking at the camera. Seeing this image youcould really make no assumptions about her, but in the complete image (uncropped), we see that this face could be influenced by some of the alcohol she is holding, or any of the alcohol that we assume she has consumed before the photo was taken. If the larger image was also cropped for example, we may pan out to see a table in front of her with 6 empty pitchers.
These axamples are just proof that images can be decieving and you can never be sure of exactly what you are looking at.







Sunday, September 13, 2009

Photoshop assignment











As shown above-prosthetic limbs, despite having a content as simple as plastic and metal- have a message that impacts many of us in many ways, whether through friends, family or pet elephants.

Wednesday, September 9, 2009

The Medium is the Message










Silver Super Sonic allow you to, as the commercial advertises "hear conversations from clear across the room!"
































Prosthetic limbs (for people AND animals!)

















































Webcams...so you can video blog, make a sex tape, and vidchat with friends across the globe; all from the comfort of your room.